Artificial Intelligence is taking the financial services industry by storm. Almost every company in the financial technology sector has already started using AI to save time, reduce costs, and add value.
For example, robo-advisor Wealthfront tracks account activity using AI capabilities to analyze and understand how account holders spend, invest, and make financial decisions, so they can customize the advice they give their customers.
In stock markets, there is algorithmic trading or automated trading which is being used by many institutions and retail investors for almost a decade now. But most of the algorithmic trading that’s happening right now isn’t true Artificial Intelligence, it’s just an algorithm with a set of detailed rules and action workflows. It would be called true A. I. if the algorithm adapts to market conditions, learns from past experiences, reasons and accordingly makes trade decisions. We’re not there yet, but we are not too far either.